How Field Agent Works

Our first-to-market app crowdsources the smartphones of regular shoppers and consumers, and pays them for in-store information and insights.

Anywhere. Anytime. Completely on-demand.

Anyone aged 18 or over can download the Field Agent app and sign up to be paid for their time and opinion.

We call them "Agents," and we mobilise them through the Field Agent app to discreetly complete retail audits, mystery shops, consumer insights, market research surveys and much more.

 

Smartphones Are Everywhere

Using Field Agent is an inexpensive, quick and easy way to collect photos, videos and information about retail operations, promotions, products, availability, competitors plus shoppers and consumers insights at the moment of purchase or consumption.

We're talking real efficiency.

Our Agents are the very people who buy your products or shop your stores and we have more than 80,000 of them nationally.

Our 3-Step Process

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1. Design Project

Businesses work with Field Agent to design a custom project addressing their questions and the project is set up on the platform.

2. Gather Real-Time Data

Agents reserve and complete surveys and tasks via the Field Agent app, collecting photos, video, and/or data from anywhere businesses need it.

3. Analyse Results

Businesses watch the results in real time via our online dashboard as they pour in and take quick action on what they see. Custom reporting is also available.

What Are The Benefits?

  • reach out instantly to shoppers and consumers of your product across Australia

  • capture price check data, retail audits, out of stock checks, opinion polls, product reviews, competitor research, promotional compliance, mobile shopper and consumer research surveys and much more

  • specify surveys to be completed in store or at home or anywhere you need them to be

  • speed to market and speed of results

  • GPS stamped and time verified data and photos

  • quickly uncover hidden, unexpected insights

  • access a flexible 'pay as you go' system to fit in with your budget.

Field Agent is a free app available for iOS and Android.  

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